Markarte Invited by the City of Madrid to the Bureau on Employment in the ICT Sector `s

Officers on the Job Training, analysis of the current economy and prospects for the sector

Markarte was invited by the city of Madrid, Madrid as a partner company to Mesa Technology Training for Employment in the ICT sector - Electronic Commerce, held on July 13 at the Hall of? Area of ​​Economic Governance , Employment and Civic Participation, located on Calle Gran Via 24, Madrid.

The purpose of this table is to provide guidance for the preparation of possible courses of formation of the Employment Agency of the City of Madrid. As speakers and participants attended the most representative major Sectoral Associations Administration, social partners, associations and companies in the sector. Among them AMETIC (Multisectoral Association electronics companies, information technology and communication, the telecolumunicaciones and digital content Adigital (Spanish Association of Digital Economy), ISNA (National Association of Internet. It present was the manager of the Employment Agency of Madrid, Javier Serrano de Toledo who took good note of the discussion under the current circumstances of employment in this sector.

Some of the most important interests were given by:

J.L. Zimer (Adigital) who noted the need to foster entrepreneurship for self employment, provoke and encourage facilities to produce both the different public institutions and from private companies to generate and to encourage professionals.

By Fernando San Martín Barrabes company, detailed the company's need to learn Spanish through the training to use technology and how to get performance.

Esther Lopez, a participant from Madrid Technology, sent to all attendees has been created in Madrid Bolsa Technology Self-Employment to facilitate access to this much-needed employment situation right now.

He emphatically said with a gap overwhelmingly today for youth employment, suffering now from a very pressing work stoppage. It also emphasized the need to assess the professionalism of Internet, increase customer recognition to encourage end to hire professionals for these services. Being difficult today to find professional applications, tools and strategies due to the rate of appearance of new technologies, not the customers were willing to pay the fair value of their knowledge.

Other allusions exposed than most workers in this sector are people who choose AutoShapes, since there is no formal training in this regard, stressing the need for the University closer to the street and their needs, knowing the this leads to difficulty due to the emergence of new professions in a rapidly evolving industry.

Although it was not easy to define what training needs were necessary to form a new profile in this sector to cover the gap, an effort was made among the nearly 35 attendees at this table to define a first draft as follows: Professional trained hybrid, multidisciplinary knowledge required Business Services, Wireless, Mobility, mobile devices available to customers, Security, Cloud Computing, Networking, Augmented Reality, Electronic Payment, E-learning, accessibility and Comunity Manager, among others.

In short, there are many areas of work involved in this new profile, the most significant, Marketing, Communications, Programming and Design, all with a deep knowledge of the target channel, told us Netlife Adesis Guillermo Vallejo.

This complicated profile is a first step towards more detailed definitions that will be happening in multiple tables with the City of Madrid and with the assistance of other participating companies to assist in training both new professionals and the conversion of already experienced workers who need to enter fully into the ICT sector `s to upgrade professionally.

Markarte, marketing and communications agency specializing in new technologies, will continue to contribute his bit to break the gap still exists in Spanish companies regarding the use of these new tools, their usefulness and profitability.

Author: Pilar Esteban, Communications

For more information: MARKARTE, marketing and comunicaciónCalle Toledo, 117Tel.: 913651915 / 615691653markarte@markarte.netwww.markarte.net