Sunday, July 8, 2012

Pressto opened four stores in Mexico, consolidating its leading position with Local 123 in This Country


Pressto dye leading international chain of quality, steadily continues its international development by signing new franchises for the establishment and development of their business concept. This time, has opened four franchises in Mexico, surpassing the 100 operating units and positioning itself as an industry leader in this country. The first two franchises are located in the Federal District of Mexico, Guadalupe Lakes CC in Colonia de San Pedro Barrientos and the CC Sosia in Tetelpan Colony. Both shops have an area of ​​more than 80 square meters, complete equipment and all services added as Presstoke, Presspiel and so on.

The third store is a collection point, ie, only items are received and not cleaned in the same facility and is located in the town of Puebla, in the CC Plaza Real. The last store, is a Junior, with the same machinery as a complete store, located in the federal district in DC Emerald in the Colony Square willow barley field.

In Mexico, Pressto business begins its journey in 1997 with its own stores, deciding to launch the franchise in 2000, after testing the concept based on local experience. This resulted in the enhanced transmission of knowledge and better enforcement in the country. Pressto Mexico is a successful business concept, based on a franchise scheme Rapid Quality Dry with a clean boutique concept, ie the customer can see how they perform all the services to build trust. The company now has 123 stores across the country, 90 specialty shops Pressto, 8 and 25 collection points in supermarkets and laundries concepts Press Matic.

Pressto's mission is customer satisfaction through leadership in quality processes, fast, personalized service and social commitment. Moreover, from the various central services, and benefiting from pilot sites are conducted ongoing research aimed at improving all the concept and, ultimately, to increase the profitability of all its premises, both our own and franchisees. Research studies are focused on marketing and technical aspects of the service, such as machinery, products, supplies, fabrics, new cleaning techniques, and so on.

Pressto is a brand with 100% Spanish capital and is a clear example of international success story thanks to his experience in cleaning and laundry care. It operates globally through its more than five hundred stores. Their commitment to quality, speed, brand image and the personalized service have become the industry leader.

In Spain, the franchise chain is present in all regions with 231 operating units, of which 35 are owned and the rest franchised.

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