Using the model kiss as the fourth stage to increase Internet traffic and provide results

Read at least 10 to 50 articles every day, I realize that I'm attracted to those items that recall the old model KISS - Keep It Simple and Short. The items that are purposely written with simplicity, are of short length and provide me with valuable content rich and attract me.

Simplicity does not mean that you, the author, need to "dummy down" the content, but write in such a way that the reader can rapidly progress from one point to another without confusion. Your message should provide the reader with rich new content and recycled content. Think of a funnel in which the beginning of the article is the upper part of the funnel and the tip is the conclusion. Your articles should attract the reader down with the end result you want to visit your website or even better give you a phone call or an e-mail.

As writers, we must remember that potential readers have limited time and that the human brain can only process so much information. Even if it's in our nature to want to share all our experiences or skills, sometimes this creates a feeling in the reader to "drinking from a fire hydrant." Write a series of shorter articles rather than a long article meets the readers' time. In addition, shorter articles work for many of the newsletters that search the Internet for new content.

For a moment, you consider yourself as a player. Have you actually read those long articles or you scroll through the content? If you're like me, you probably quickly browse the contents in search of a new idea or concept. It would not make more sense to write a shorter article in which the reader actually reads more words?

Items ranging in number from 300 words to 600 words, provide an opportunity for the reader to read effectively and easily recognize the competence of the author. Shorter articles force writers to expand their vocabulary by inserting the words that best describe the topic. TIP # 4 - The thesaurus is your best friend.

Shorter articles will take more time to be brief and concise writing because it is a learned skill. In collaboration with a colleague, Alan Boyer in http://www.leaders-perspective.com, Alan has reduced its articles from 1500 words to 6oo to 1,000 words and is working to reduce them further.

As individuals increasingly use article distribution as an Internet marketing strategy to achieve the objective of Search Engine Optimization (SEO), quality of products becomes even more important. Your mission as an article marketer, if you decide to accept, is to write both the quality and present the amount sufficient to achieve this noble goal. Leanne Hoagland-Smith, http://www.processspecialist.com

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